6 Tips to Create a Successful Online Course

Whether you are an entrepreneur, expert, or thought leader, you need to work hard on building your portfolio. One of the things that can add a boost to your portfolio is to create an online course that proves that you are worth investing in. It will also help you to boost your brand value as well. Here are 6 tips to create a successful online course that you might want to try.

1.       Pick the Right Topic

When picking a topic, pick something that's trendy, relevant, and interests you. It is also essential to choose something you are enthusiastic about. You should have ample knowledge of the subject, and you should be aware of all the latest development in your field of interest. If you pick a topic that you have experience in, you will be able to simplify it easily and help people understand better.

2.       Know the Market Demand

It is also a clever idea to know your target audience and map their expectations. You need to engage with your audience by using online and offline methods. You need to visit the Q&A websites and read what kind of questions people are asking, which you can answer. Also, find out what people are willing to pay for it. If making money is not the motive, you can offer your course for free. Also, offer a free demo so that people can evaluate your skills and teaching styles before they invest any money.

3.       Create the Right Learning Outcomes

Creating the learning outcomes is an essential element in creating an online course. You need to tell people how your course is able to help them. For example, tell them what skills they will be able to gain/enhance or tell them what knowledge they will gather after completing the course. An example of your learning outcome could be "by the end of this course, you should be able to...."

4.       Gather the Course Content

The next step is to gather the course content after going through endless information available on the web. After gathering the data, create an outline, change the content to match your thoughts, edit it thoroughly and separate it into modules. It would also be good to use infographics, audio, video, and other such forms of content. You should also include live examples (real-life) whenever possible.

5.       Choose the Deliverables

The next step should be to choose the deliverable methods. We suggest a combination of real-time (synchronous) and self-paced (asynchronous) learning. If possible, host live sessions to feel connected with your audience. Also, use gamification to motivate the audience and reward them when they achieve small milestones.

6.       Market it Right

Marketing is the key element of promoting a course. You should use online and offline methods to ensure that people know about your course and get curious about it. Use your personal and professional network to spread the word and release teasers to keep the curiosity at its peak. Here’s a great article on how to do it.

by Shruti , CNS Canadian News Source




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